The new Premium Economy Class takes off
At 11 a.m. today, special flight LH 9880 took off from Frankfurt Airport. On board the Boeing 747-8 was the new Premium Economy Class. This is a new travel class offered by Lufthansa. It has been bookable since May and will be available from 1 December, initially on the Boeing 747-8.
The airline has ordered a total of 3,600 seats from the manufacturer ZIM for its more than 100 long-haul aircraft. Lufthansa passengers will soon be able to enjoy Premium Economy on flights to Bangalore, Buenos Aires, Chicago, Hong Kong, Los Angeles, Mexico City, Beijing, São Paolo, Seoul, Tokyo Haneda and Washington D.C. A total of 1.5 million passengers per year will thus be able to book additional comfort and quality at affordable prices.
More personal space
Depending on the aircraft type, the Premium Economy seat – which has been specially designed for Lufthansa – is up to three centimetres wider than a seat in the normal Economy Class. A centre console between the seats with a wide armrest for every passenger offers considerably more privacy and also approximately ten centimetres more room at the side. The back rest can be reclined further and the seat pitch is a significantly more spacious 38 inches, or 97 cm. As a result, passengers have around one-and-a-half times as much room as in Economy Class. The head rests can be set to the exact height desired and folded at the sides for added support. Foot rests provide further comfort.
Premium Economy Class is located within the cabin as a clearly identifiable separate compartment, between Business and Economy Class in a Boeing 747-8 or an Airbus A330-300, and in the first cabin area on the main deck of an Airbus A380. This class features a higher-quality design and contains between 21 and 52 seats, depending on the aircraft type, thus accounting for approximately ten per cent of the aircraft’s overall capacity. The changeover will be rolled out gradually, sub-fleet by sub-fleet. It began in the late summer and will be completed within the space of a year.
For all those who would like more
The new travel class offers considerably more space and comfort as well as many additional product features, but is closer to Economy Class than Business Class in terms of its average prices: a return flight across the North Atlantic or to Asia will cost an additional EUR 600 on average. Lufthansa is currently offering special introductory prices for its Premium Economy Class. For instance, return flights to Washington D.C. are available from as little as EUR 1,199, while passengers to Beijing can enjoy the new travelling experience for a mere EUR 1,249.
“Booking levels to date have significantly exceeded our expectations”, Garnadt added. “This shows that we are striking a chord with customers with our new offering. As well as cost-conscious business travellers, we’re also attracting the rapidly growing target group of leisure travellers who don’t want to skimp on on-board comforts during their holidays.”
On social networks, the “more” that Premium Economy Class offers can be experienced and shared using the hashtag #premiumtime. The advantages and concrete benefits are being turned into a creative experience in collaboration with artists and celebrities.
New Premium Economy Class takes off
Services in new Premium Economy Class
- Double free baggage allowance: two bags per person, each weighing up to 23 kg
- A welcome drink, a water bottle at every seat and a high-quality amenity kit with many useful accessories providing additional refreshment
- The high quality meals are presented in menus and are served on china tableware
- An 11- or 12-inch touch screen monitor, a handset to control the in-flight entertainment and a generous range of magazines provide for even more entertainment
- More storage space for personal belongings
- Central console between the seats with sturdy table and power outlet at every seat – well suited for work on board
- All seats in Premium Economy Class are not more than one seat away from the aisle
- Access to Lufthansa Business Lounges available (for a fee of EUR 25) or to the Welcome Lounge at Frankfurt Airport (for a fee of EUR 50)
Another step towards a five-star airline
Lufthansa has set off on a journey to become a 5 star airline. This award promises our passengers an exceptional travelling experience, as 5 stars are synonymous with the highest level of quality, first-class comfort and personal service. Following the upgrade of our First and Business Class, the installation of 3,600 Premium Economy seats on all 106 of our long-haul aircraft in just one year will mean another step towards becoming a five-star airline.