Guiding a company in a responsible manner is only possible by maintaining a dialogue with its stakeholders. This gives the Lufthansa Group a better understanding of its different interest groups’ needs, expectations and wishes, which permits their inclusion in the Group’s business practices. Topics with potential influence on long-term opportunities for creating value can thus be better identified.
The stakeholders of the Lufthansa Group
In 2021, following the most recent stakeholder survey conducted in October 2018, the main topics were verified based on an extensive study of the interests and demands of the public, investors, customers, and employees. Future legal requirements and, in particular, the significant impact of the coronavirus pandemic on the entire aviation sector were also taken into consideration. The results were reviewed by the Lufthansa Group's management. The identified topics form the basis for the strategic further development of Corporate Responsibility management and for selecting the aspects and concerns to be covered in the combined non-financial declaration. The Lufthansa Group also receives important impulses on key topics through its Group-wide employee survey "involve me!" In 2023, the Lufthansa Group plans to conduct a broad stakeholder survey again.