The Lufthansa Group is focusing its corporate citizenship activities more and more on social and humanitarian issues. Nevertheless, the Company has maintained its support in the areas of environment, culture and sports, as in previous years.
Worldwide, biodiversity and species protection are becoming increasingly important. These topics are also an important concern for the Lufthansa Group. In particular, the sustainable protection of the crane and its breeding, resting and gathering places has been a tradition for more than 30 years. To preserve and protect the heraldic animal in its habitat, the Lufthansa Group, together with the German Nature Conservation Union (NABU) and the WWF Germany environmental foundation, set up the German Crane Protection organization in 1991. The commitment continues to this day - both in terms of support and by employees who volunteer at the crane center in Groß Mohrdorf as rangers in their free time. They support crane protection on site at the KRANORAMA observation station and at the crane info mobile and help with translations, the creation and editing of information materials matter or the organization of events.
In Mecklenburg-Western Pomerania, not far from the Baltic Sea coast, the crane center and the KRANORAMA are the heart of the crane protection organization and offer an opportunity for bird enthusiasts to observe around 125,000 gray cranes in their natural habitat and to find out more about the impressive animals. Big things are also planned for 2024: a new modern crane protection center is supposed to open its doors and will be available for employees and visitors.
As a flagship species of the moors, the crane is also an ambassador for climate protection, since the tasks of crane protection also include the protection of areas and wetlands in which cranes breed. Climate change poses a major challenge for crane protection since many young cranes struggle to survive due to the more frequent dry periods, which has an impact on the crane population.
The Lufthansa Orchestra was founded in 2011 and now consists of around 65 members from all group companies and departments of the Lufthansa Group. The playing level ranges from committed amateurs to qualified musicians and former or still active professional musicians. In summer 2014, the orchestra made its abroad debut in Bulgaria in the Lufthansa Technik Sofia aircraft hangar with a concert in front of more than 600 spectators under the motto "Music in the Sky". The Lufthansa Orchestra is recognized as a non-profit organization and relies on donations to cover its costs. Coordination and organization of all events are carried out exclusively on a voluntary basis by our own members. Dorothea von Boxberg, CEO Brussels Airlines, took over the patronage of the Lufthansa Orchestra in February 2020 and since then has been intensively committed to the ensemble, which regularly gives concerts in the area at Frankfurt/Main Airport.
The Lufthansa Concert Choir was founded in 2016. It brings around 60 voices from the Group companies and from various company locations together. The choir is also supported by singers who are not employed by Lufthansa. About two concerts take place every year, mainly with a focus on classical choral literature, but songs from other musical genres are also sung. The repertoire ranges from the choral revue "Come fly with me" to Brahms' "Ein Deutsches Requiem".
The Lufthansa Group has a good tradition of supporting sport. Lufthansa has been a partner of the German Olympic Sports Confederation (DOSB) and the German Disabled Sports Association (DBS) for many years and flies Team Germany and Team Germany Paralympics to the Olympic and Paralympic Games as the official airline.
Lufthansa Airlines has been a partner of the German Football Association (DFB) since 2005 and has extended the partnership until 2026. It is the official airline of the German men's national team and flies players, coaches and support staff to international matches and tournaments. In the almost 20 years of partnership, Lufthansa has accompanied the German men's national soccer team during important moments - such as the return of the 2014 world champions back to Germany with the “Siegerflieger”.
SWISS, Brussels Airlines and Austrian Airlines for example are also partners of the national sports federations in Switzerland and Austria. SWISS flies the Swiss Olympic and Paralympic teams to their games and is also a partner of the Swiss football team, the athletics federation, and the ice hockey federation. Austrian Airlines is the official carrier of Austria's Olympic team and airline of the Austrian Football Association. Brussels Airlines has been partner of the Belgian football federation since 2014 and flies out the Belgian Red Devils to international tournaments.
The Lufthansa Group is a global aviation group with a total of more than 300 subsidiaries and equity investments.
Corporate responsibility, that is to say sustainable and responsible entrepreneurial practice, is an integral part of our corporate strategy. It means that we are committed to creating added value for our customers, employees and investors and to meeting our responsibilities toward the environment and society.
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